UBS debuts entirely digital product line

Initially, UBS key4 will primarily target new clients in Switzerland. The new product line is integrated into the existing UBS Mobile Banking App and will comprise a basic digital offering with a personal account, two savings accounts - one of which is sustainable - a prepaid card, and mobile payment options from the likes of Apple, Google, and Samsung, as well as a debit card, payments app Twint and UBS KeyClub loyalty points.